The department fulfills the demanding Marketing & Advertising needs of the company. More specifically, the department is responsible for the design of the company’s brochures, flyers and other advertising materials. It promotes the company’s brand name; it searches for opportunities of forming and building mutually beneficial relationships with other companies. Most importantly, the department is responsible for developing marketing and advertising strategies for the nearest as well as the long-time perspectives in creating new products and services and promoting the existing ones. The organization of various PR events and advertising campaigns in Mass Media, exhibitions etc. is the responsibility of this department. |